Jake Early T-shirts Available!

SUPPORT THE CAUSE!  Get this limited edition T-shirt, designed by local Chico Artist, Jake Early!  T-shirts are only $20 andLimited Edition Jake Early T-Shirts Supporting Clean & Safe efforts in Downtown Chico proceeds benefit Clean & Safe efforts in Downtown Chico.  

T-shirts available at Slice of Chico on Saturday, July 12th (booth located at 3rd & Broadway), at the Thursday Night Market (headquarter booth located at 3rd & Broadway) and at the DCBA office - 330 Salem Street.

On February 1, 2014 the DCBA took under its wings the Downtown Ambassador Program and the Jesus Center Clean-Up Brigade. Funds are needed to continue to support these two difference making programs. 

The mission of the Downtown Ambassador Program is to create a more welcoming downtown environment for the Chico community. The Downtown Ambassadors is a citizen engagement opportunity where volunteers contribute to a clean and safe downtown.   Ambassadors act as eyes and ears for public safety and social service partners by educating, assisting, and reporting as needed on various needs and problems.  

Performing cleaning services in the downtown corridor, two hours a day, six days a week, the Jesus Center Clean-Up Brigade not only keeps downtown clean, it also gives hope! The Brigade, consisting of four Jesus Center clients, has brought the group into contact with many business owners, community members and other homeless people. 

The Brigade exemplifies how collaboration among community groups such as the Jesus Center, the Downtown Chico Business Association and the North Valley Community Foundation can produce programs that simultaneously keep people off the streets and serve the community. 


Picnic in the Plaza a success!

Our inaugural Picnic in the Plaza took place on Friday, February 13th from 11am -1pm and was a great success!  Lorna & the Jazz Men entertained guests with their beautiful valentine's themed set; the Lil' Bloomin Hope flower cart was on hand with valentine's bouquets, and many downtown businesess donated prizes and baked goodies for our Clean & Safe Downtown Chico fundraiser!  Check back soon for information about future Picnics in the Plaza!



Shop, Dine & Save Friday - December 12th

The Downtown Chico Hometown Holiday Hospitality campaign includes FREE parking** every Friday until Christmas, shops OPEN LATE, roaming greeters giving out commemorative holiday buttons, candy canes, downtown maps & directories AND entertainment.

This Friday night's entertainment includes Seamless Magic by Kris Bentz,  Michael Taylor offering balloon art, Periwinkle the Clown, and Lorna & The Jazzmen playing your favorite tunes.


Community Christmas Tree Lighting

The Tree Lighting is a gift to the community. Crowds will enjoy a musical program and participate in the countdown to light theCommunity Christmas Tree Lighting.  Downtown City Plaza, Friday, December 5th beginning at 5pm tree.

Event program includes: Performances by Children's Choir of Chico and Sounds of the Valley Chorus, a presentation by the Mayor, and a visit with Santa Claus!

Standing at more than 60’ tall, the Blue Atlas Cedar has been decorated by M&S Wesley Tree Service with more than 8,000 colorful LED lights.

37th Annual Christmas Preview in Downtown Chico

Please join us in kicking off the holiday season for our 37th Annual Christmas Preview!37th Annual Christmas Preview in Downtown Chico. Sunday, November 23rd from 4-8pm

Sunday, November 23rd, 2014 4-8pm

Downtown Chico officially kicks off the season in a tradition of holiday hospitality Sunday, November 23rd from 4-8pm— it's the much-anticipated Christmas Preview! Merchants debut their holiday cheer by inviting the community to delight in an evening filled with the sights, sounds and anticipation of the holidays.

Stores don beautiful decorations, provide entertainment and offer delicious refreshments. Strolling carolers add a special charm to the downtown streets. Santa will arrive to his station on Third Street & Broadway - a perfect opportunity for a visit and a photo.

Special “on-street” attractions include:

  • Mix 95.1 Christmas Karaoke
  • Fill Santa's Sleigh Toy Drive sponsored by Mix 95.1 and Chico Fire Department
  • The Salvation Army Red Kettle Campaign with bell-ringers and hot beverages served from the Disaster Services Canteen. 
  • The Train on Wheels provided by Max's Miracle Ranch with free rides offering a sneak peek into the holiday production "Believe" and ignite your holiday spirit!
  • Snapshots Photo bus with a fun and quirky photo opportunity.
  • DCBA Clean & Safe offering limited edition Jake Early-designed T-shirts.
  • Mary's Gone Crackers offering locally produced tasty treats
  • Sixth Street Center for Youth sharing information on Runaway Prevention.
  • And More!

Special note: The Yule Logs will be unable to perform at Christmas Preview this year due to unforeseen circumstances.

Harvest Sidewalk Sale is next weekend!

Harvest 2014 header

Prices are FALLing in Downtown Chico!

First Thursday Night Market...April 3

The wait is over...Join us for the first Thursday Night Market of the season - April 3rd! Here is a sneak peek of the vendors who will be at the market to dazzle and entice you to depart with a full basket, tummy, and an awareness & appreciation of local poducts and services.


Ariza Farm

Artois Nut Company

Bordin-Huitt Ranch

California Organic Flowers

Cecchini & Cecchini Asparagus

Cheng's Berries

Dhillon Farm

Fruitiya Farm (formerly Proudworks)

Geffray's Gardens

GRUB Grown

TNM Presents...City Plaza Nights!

Thursday Night Market Presents...City Plaza Nights!

The DCBA is now accepting proposals for our "TNM Presents...City Plaza Nights!" special event series. Please help us bring some family friendly events to the city plaza this year and pull our community together!  Let's make the Thursday Night Market the very best in can be!  Is YOUR organization up to the challenge?  Click HERE for the information!

Vendor and Performer Applications now Available!

TNM Logo

Applications to participate in the Thursday Night Market as a Certified Grower, Vendor or Performer are now available!